As of February 24th 2022, 3.4 million people — including 510,000 children, have been forced to leave their homes and relocate for safety. This number is increasing each day as the conflict conflict in Ukraine becomes more severe. Ukraine declared a nationwide state of emergency requiring families of Ukraine to seek shelter and assistance. We quickly became aware that it was up to us to lend a helping hand. The children of Ukraine have no place to call home are currently searching for comfort, safety, and most importantly, hope. As a community who seeks opportunities and personal growth each day, we decided to take an active stance here and do what we can from the place we luckily get to call home.
100% of profits of the LIFT Up Ukraine were donated to UNICEF USA, whom are currently delivering safe water to families in communities where water systems are barely functioning. We are incredibly fortunate that we as a community were able to raise and donate $6,500.00 to UNICEF. The team at UNICEF are providing health care, nutrition and education support where services are severely lacking or have shut down entirely. They are focusing on protecting children from violence, exploitation and abuse in the face of increased threats of gender-based violence and the risk of harm from mines and other explosive remnants of war.
Lifting Culture started with the premise to uphold and give back to our culture of fitness. As we grew as a company we realized we could utilize our platform as a way to extend our interests past the world of fitness. To learn more about our donation projects click here.
Love it Thank you!